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I'm Dr. Andrea Maxim, naturopathic doctor and business coach for wellness practitioners. I blog at MAXIMizedBusiness.ca. The Profitable Practice Podcast is a show to help you grow your career, practice, or clinic into a profitable business. Tune in weekly to learn from me and stories/interviews with successful practitioners!
Episodes
Monday Jan 27, 2020
Monday Jan 27, 2020
n this episode of The Profitable Practice Podcast, I discuss why BHAGs suck for business planning and the better method I now use instead.
IF YOU’RE GOING TO SET A GOAL, SET IT IN A WAY THAT MOTIVATES YOU
BHAGs – big hairy audacious goals – have been the darling of planning gurus for some time. I admit, these big impressive sounding numbers were how I would set my business goals for my first 5 years in business.
The thing is, they didn’t actually motivate me… they were just so unreachable that they didn’t do anything but make me feel like I was failing.
That sucks.
In the last year or so, I’ve discovered a better way to plan and goal set… tune in!
In This Episode:
[0:51] Intro: How BHAGs are usually not achievable.
[1:58] Since onboarding a team, I now set goals so differently… the role of help and experience.
[3:48] A quick review of our planning process [Ep. 131].
[4:10] Creating an actionable plan comes from realistic goals.
[6:53] When setting and tracking your goals properly so much more is attainable
[7:16] a short story about setting achievable goals.
[10:25] When you don’t achieve your goals over and over again how do you feel?
[12:04] Set yourself up for success – metrics that are so attainable you blow them out of the water.
[14:00] Holding myself accountable to a team has transformed my business.
[13:34] Emily’s MAXIMized Practitioner story…
“You want to be setting your goals low enough so you KNOW you can attain them. And then you wanna strive for BLOWING them out of the water! This is how you set yourself and your team up to WIN.” ”
— Andrea Maxim, ND
Business Coach To Health & Wellness Practitioners
After You’ve Listened To The Episode, I Would **LOVE** To Hear Your Thoughts!
One of the best parts of any episode I record is getting to discuss the topic with you! So let me know your thoughts wherever you get social on the net, IG, FB, in the comments below – wherever!
Thank you for listening and learning with me on the podcast this week. Your commitment to improving the business aspect of your practice matters... Not only to you, but to your future patients and practitioners who want to be working with you. You were meant to help and heal people, so let’s get to work.
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